Webinar on access over ownership: how London cities and Poppins approach B2C Product-as-a-Service – 27 April 2026

Photo of poppins team holding different household items
Monday 27 April | 13:00–14:00 CEST

On Monday 27 April, PACCT for sustainability, in collaboration with the Access Economy Alliance, is hosting a webinar dedicated to the opportunities and challenges of B2C Product‑as‑a‑Service (PaaS) models in urban contexts.

The discussion will feature perspectives from:

  • Southwark Council, a London local authority engaged in public services and the development of usage-based models within the city.
  • Poppins, a B2C company enabling people to share and use everyday products rather than own them.
  • Bax, a consultancy experienced in advising and implementing circular and service-oriented business models.

Agenda 

Speakers will discuss:

  • Current consumption patterns and systemic challenges linked to under-used products, waste and ownership-based models.
  • How B2C Product-as-a-Service works in practice, with examples from companies and a city perspective from London.
  • What initiatives such as Library of Things can teach us about creating the right conditions for access-based models to emerge and succeed.
  • The main operational, scaling and policy challenges shaping the future of B2C Product-as-a-Service in cities.

Audience

City officials, practitioners, community organisations, companies, and stakeholders interested in circular economy approaches, sustainable urban development and access-based models.